I love milk. I love the taste of it in anything. Coffee, cereal and in smoothies. I love all kinds of cheese too. But I don’t like how I feel after I drink milk. I get bloated and gassy, and well you don’t want to know the rest. Cheese, it seems doesn’t have the same effect. Nor does yogurt. Thankfully we can now buy lactose-free milk which has made a world of difference to how I feel. I was told that I am lactose intolerant so I am happy that these days there are more products available for me because I don’t want to give up milk. Now I don’t have to!
Which is why I am supporting this cause.
The Surprising Health Benefits of Milk
Dairy Farmers of Canada wanted to highlight all the surprising ways milk benefits health – like how it could help reduce the risk of colorectal cancer.
So they made this beautiful and unexpected video to promote the benefits of milk and their free Get Enough Helper App. The video – which features a stunning interplay between aerialists on long silk ribbons – embodies the ways that milk can help untangle the blue ribbon of colorectal cancer. The App helps people track what they eat based on Canada’s Food Guide, and each day someone uses the App, Dairy Farmers of Canada donates $1 on their behalf to the Colorectal Cancer Association of Canada, as well as other worthy causes.
There’s intensity and strength and a bit of drama. It’s all metaphorical, of course. But the video is striking and does a great job of showing us that there’s a lot more to milk than we realize.
Click on the image above to take you to the video.
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Download the FREE Get Enough Helper App on Google Play or at the App Store.
This was a sponsored post but I would never endorse a campaign like this unless I believed in it. Drink milk!